Northumbria Police have launched an urgent public appeal to help locate 13-year-old Emily Rhodes, who was last seen at around 3pm today outside the Asda store on Ryhope Street in Sunderland.
Emily is described as a white female, around 5ft 4ins tall, of medium build, with long brown hair.
At the time of her disappearance, she was wearing a light grey hooded jumper, black tracksuit bottoms, and pink Crocs—as confirmed by CCTV footage released by police.
Appeal for Information
A spokesperson for Northumbria Police said:
“We are increasingly concerned for Emily’s welfare and are asking for the public’s help to locate her as soon as possible. If you have seen her or know where she may be, please contact us immediately.”
Emily or anyone with information about her whereabouts is urged to:
- Send a direct message on social media
- Use the live chat or report forms on the Northumbria Police website
- Or call 101, quoting log number NP-20250418-0877
Community Support Urged
The appeal has already gained significant attention online, with many social media users sharing Emily’s photo and details in the hopes of reuniting her with her family.
Police are asking residents in the Ryhope area and wider Sunderland community to check gardens, outbuildings, and CCTV or doorbell footage around the time she was last seen.
More updates will follow as the search continues.